ScottMW.com

If you’ve ever been running a fierce ad campaign for one of the products you’re selling and stopped, you’ve probably noticed that you keep on making sales for a while after. That’s exactly what happened to me a while back when I stopped my Clickbank campaigns; I stopped paying for advertising but targeted traffic just kept rolling in for my landing pages. It was beautiful .. for a while.

The reason this happens, I’ve found, is because your landing pages get indexed pretty well in Google, Yahoo, etc. for the keywords you bid on with PPC. After you turn your advertising faucet off, the organic hit sponge still has some traffic soaked up inside of it (search engines still have you indexed). You’ll notice that this will last for a while and then eventually your stream will turn into a trickle and then dry up. So what’s the solution?

Well, for one thing, you can continue bidding on those search terms that got you indexed in the first place but decrease the bids just enough for you to stay indexed but not generate too many clicks. This can be an issue when maintaining a campaign because PPC services generally like you to keep a relatively high CTR but if you can manage to keep your ads running, you should be OK.

Another great way of keeping your sites high in search results is to link to your landing pages from any other high traffic websites you may have, while keeping in mind good SEO practices and of course, search engine guidelines (don’t hide your links). A good way to utilize SEO for organic traffic is to put a ‘title’ and ‘alt’ property in your links that is related to your desired keyword search (read more about this here).

What has worked for me and I’m sure many others is paying for links on other related websites. I say related because search engines (especially Google) like to see related content linking to related content. Trust me, it will improve your rankings in the search engines. Additionally, this practice can be used for any type of traffic building but might not pay off as well as the affiliate marketing combination. In general, contacting the webmaster and working out a reasonable price is completely up to you but all I can say is — never settle for the first price they give you. Remember, you’re here to make money!

And finally, if you don’t want to fork out any money at all, you can always offer up a link exchange with a website with related content (you link to them and they link to you, respectively). Just a word to the wise with this practice- The problem here is that the search engines see this as a weaker link than one site linking to another with no back-links. This means you might not get as high a ranking for a particular keyword, especially since the site linking to you gets more traffic.

Good luck,

Scott

As you can see, I finally hit my $1k goal on Azoogle. Not a bad day, overall. This will be going in the book, once I finish writing it.

Now that this goal has been met, my next goal is maintaining the $1k/day status and then, obviously, pushing on up to $2000-days with the same profit margins. I doubt this will be a problem though with the new campaigns I’m rolling out. Only time will tell!

A buddy and I have been trying out a new trimming method for our campaigns and it’s been working like a charm. Not only is it helping to maintain our current levels of incoming traffic but it also cuts spending! I love it!

The system is finally starting to make sense to me and I know for a fact I could start with nothing at this point and start generating the same kinds of numbers you see in the above picture. That’s a comforting feeling and there’s definitely no looking back.

My current goals are to expand in to several other markets as well as seeking out new methods for bringing in tons of targeted traffic. The best part is, now I can afford to pay for all this stuff.

More later. I better sleep.

Scott

Today, I heard a knock at the door and walked outside to find a small box. As we (my wife and I) have been receiving gifts for our soon-to-be-born little girl, we both thought the box to be something baby-related. That wasn’t the case. No, it was an iPhone and although the box is black, it was shining from inside its package with all the glory of Apple.

It was supposed to be an anniversary gift from my wife but apparently, it had come really early and she hadn’t gotten to it in time to shield it from view. Hey– not my fault.

I didn’t have more than 15 minutes alone with my new little package when we had to rush off to pick up a baby crib, but as soon as we were back I was all over it. iTunes updates, music syncing, address book filling, ringtone setting, you name it.

Although I realize the initial glow of the iPhone will fade after a spell, I do see the beauty that is the iPhone. So much so that I forgive Apple for omitting basic staples of such an awesome phone (like cut and paste, video with the camera, flash support, bluetooth syncing). Also, I realize that most of these things will be covered in future releases and that their plan is to probably keep people interested while they release the already-created “features” along with bug fixes as they come up.

All annoyances aside, the machine is glorious. If you don’t have one, get one. I went from a Blackberry Pearl to the iPhone and the iPhone rocks the world of the Pearl.

Next comes my real love– my baby girl. Set for release on November 10th of this year!

Stay tuned.

-Scott

Hey everyone,

Sitdiary.net is back and registration is open! Please let your friends know!

Last night, I was attempting to activate the registration function for Sitdiary. In the midst of furious coding, I noticed my FTP server stopped responding and the upload didn’t complete. I restarted Dreamweaver (the html editor) and logged back on to find that the file had been deleted and I’d overwritten it on my side. I was thoroughly frustrated and angry with myself, but for every dark cloud there is a silver lining.

As I was looking through the Sitdiary code directory, I noticed the old code files just sitting around, so I decided to activate them just for the hell of it. A few bug fixes and code updates later, Sitdiary is running just like it used to!

Seeing it back in action is, for lack of a better term, beautiful.

Scott